With the increase in using internet all the time for all the work it has become endless so the advertisements from traditional forms have also gone to the internet to make the internet users noticing them, thus the role of digital marketing comes into the picture. This has made the demand of digital marketers increased and the course to teach it has become demanding. It has become a very lucrative option and the demand of digital marketers is increasing.
This current need of going digital is bringing that doing Digital Marketing is one of the best options for career prospects. As after doing MBA in digital marketing you get jobs in SEO, SEM, Affiliate marketing, Blog, Vlog and so on. Nowadays every company is trying to make its presence in global market and internet is the best platform to make it so companies are looking for those individuals with specific skill set as digital marketer who can help them in making them presentable and more attractive on digital platform.
Following are the roles one will get to cater as digital marketer:-
- SEO
- SEM
- Affiliate Marketing
- E-mail marketing
- Content writer
- Web designing
- Web development
- Copyright
- Social media marketing
- Analytics
It has become obvious that digital marketing as a career opportunity is the best option as the companies are moving towards it and making it an integral part. Many renowned institutions like IIMs, SPIJMER, and NIMNS are providing the course of Digital marketing as a part of their MBA and PGDM curriculum as this course has become of the demand for today’s aspirants. So if you are looking for career opportunity in digital marketing surely you are thinking it right.
